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Communicating sustainable energy technology innovation to drive decarbonisation

Powerstar are leaders in energy technology management solutions, working with clients in high-volume and high-value manufacturing, healthcare, retail and leisure, in data centres and transport and logistics. Working with blue-chip corporates and SMEs, Powerstar’s clients access innovative technologies designed, developed, and manufactured by world-class energy management specialists.

We were initially commissioned by Powerstar to work on one specific brief: promoting a webinar to potential retail and manufacturing customers. Coverage gained in advance of the live webinar, across titles and sites hitting the right audiences, led to a relationship with Powerstar where we work closely with their team, always interrogating our audience focus, our messages, and calibrating our strategy accordingly.

We regularly secure a broad range and wide variety of features, across the most respected and relevant outlets for Powerstar’s key sectors. We work with Powerstar’s engineers and business development team to gain unrivalled industry perspectives, while undertaking our own research to ensure we reflect the issues and concerns of their customers, and their aspirations.

Whether in-depth, thought leadership features, or targeted editorial looking at sector-specific issues, or corporate press releases – we maintain a consistent tone. We communicate Powerstar’s message succinctly, engagingly, and with authority and authenticity.

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